Why DO YOU NEED promotional videoS
Promotional videos are a visual statement of your brand identity and message. Yet most fall short for one simple reason, they fail to quickly establish the “what’s in it for me” factor. To cut through the noise of a social media and marketing age, we create visually impactful promotional videos that quickly engage your audience. Our goal is to:
SHARE YOUR BRAND STORY
Promotional videos are one of the most effective means of sharing your brand message. Well crafted promotional videos instantly connect an audience to your purpose.
BOOST YOUR ENGAGEMENT
Videos are currently the most shared content across all social media platforms. More than any other medium, audiences engage with story driven promotional videos.
INCREASE YOUR SEARCH ENGINE RanK
Time on site. This is one of the main ranking factors for search engines. Engaging promotional videos increase an audiences time on your site, boosting search engine rank.
INCREASE YOUR AD CONVERSIONS
Promotional videos stand out over static images and text. These videos convey your clarified message with power and emotion that drive ad conversions.
How We Create Your Promotional Videos
Promotional videos are effective when they tell meaningful stories. However, in order to tell a meaningful story we must first understand your intended audience. This is step number one to identify who you are trying to reach.
Your audience has a problem or need. Well crafted promotional videos identify that core problem and help your audience know that you understand their needs.
Powerful promotional videos convey a simple clarified message on how your product/services can guide your audience to success. These videos establish your brand as the guide that helps your clients, the heroes/heroines, achieve success.
For promotional videos to be truly effective they must clearly call the audience to action. Once your audience has connected emotionally with your brand, we must show them “here’s what to do next”
Ready to get started on a project with us?
Stop by our Orange County Video Production studio today!